Pinellas tourism creates more than $10 billion in economic impact, report finds
A new report from Visit St. Pete-Clearwater's last fiscal year shows tourism remained a major economic driver in Pinellas County in 2025.
A new report from Visit St. Pete-Clearwater's last fiscal year shows tourism remained a major economic driver in Pinellas County in 2025.
St. Pete MLK Parade expected to draw thousands as tourism data shows it brings millions in economic impact
Thousands of people are expected to line the streets of St. Petersburg on Monday as the city celebrates the life and legacy of Dr. Martin Luther King Jr. — and the return of one of its most meaningful traditions.
Thousands of people are expected to line the streets of St. Petersburg on Monday as the city celebrates the life and legacy of Dr. Martin Luther King Jr. — and the return of one of its most meaningful traditions.
Indian Rocks Beach votes to implement paid beach parking spots
After years of debate, Indian Rocks Beach is inching closer to having paid parking. City commissioners unanimously voted on Tuesday night to end all free parking at beach access points.
After years of debate, Indian Rocks Beach is inching closer to having paid parking. City commissioners unanimously voted on Tuesday night to end all free parking at beach access points.
Indian Rocks Beach leaders to vote on paid parking near beach access points
The last remaining free beach parking spots in Pinellas County could soon be a thing of the past.
The last remaining free beach parking spots in Pinellas County could soon be a thing of the past.
Pinellas County beaches renourished in time for holiday visitors
Most of Pinellas County’s 35 miles of beaches are freshly restored and ready for residents and holiday visitors.
Most of Pinellas County’s 35 miles of beaches are freshly restored and ready for residents and holiday visitors.
Gasparilla Bowl buzz builds in Tampa, boosts tourism
Bowl season is back in full swing, as fans from NC State and Memphis descended on downtown Tampa before Friday’s Gasparilla Bowl.
Bowl season is back in full swing, as fans from NC State and Memphis descended on downtown Tampa before Friday’s Gasparilla Bowl.
Pinellas County leaders discuss next steps to transform old landfill site into premier youth sports complex
Pinellas County could soon be on the way to having one of the best youth sports facilities in the country.
Pinellas County could soon be on the way to having one of the best youth sports facilities in the country.
Pinellas County sees promising tourism data following Hurricanes Helene, Milton
After Pinellas County's coastline was rocked by Hurricane Helene, tourism data shows a strong rebound. Visit St. Pete-Clearwater said the tourism numbers from October 2024 to September 2025 exceeded expectations.
After Pinellas County's coastline was rocked by Hurricane Helene, tourism data shows a strong rebound. Visit St. Pete-Clearwater said the tourism numbers from October 2024 to September 2025 exceeded expectations.
Longboat Key's Seahorse Beach Resort continues serving visitors one year after devastating hurricane season
Longboat Key's Seahorse Beach Resort continues serving visitors after the devastating 2024 hurricane season.
Longboat Key's Seahorse Beach Resort continues serving visitors after the devastating 2024 hurricane season.
St. Pete Beach mayor proposes tolls for tourists to fund $200 million in repairs
Mayor Adrian Petrila says St. Pete Beach faces a $200 million infrastructure challenge. He says the city needs its funding to bring the city’s stormwater, sewer and utility systems up to good condition.
Mayor Adrian Petrila says St. Pete Beach faces a $200 million infrastructure challenge. He says the city needs its funding to bring the city’s stormwater, sewer and utility systems up to good condition.
Rainbow's lost luster: Diving deep into the forgotten magic of Florida's Rainbow Springs
Before the major theme parks took over, tourists traveling to Florida's Nature Coast in the mid-20th century sought a different kind of magic. They found it at natural spring attractions, and Rainbow Springs was one of the crown jewels.
Before the major theme parks took over, tourists traveling to Florida's Nature Coast in the mid-20th century sought a different kind of magic. They found it at natural spring attractions, and Rainbow Springs was one of the crown jewels.
Unearthing the lost history of Pinellas County’s Tiki Gardens
Before Walt Disney World and big theme parks dominated Florida tourism, a roadside attraction called Tiki Gardens drew guests to the Indian Shores beaches.
Before Walt Disney World and big theme parks dominated Florida tourism, a roadside attraction called Tiki Gardens drew guests to the Indian Shores beaches.
Fewer international travelers choosing U.S. trips – what that means for Bay Area beaches
The number of international travelers booking trips to the United States continues to slump.
The number of international travelers booking trips to the United States continues to slump.
Lake Wales considering building BMX facility
The City of Lake Wales wants to dip its toe into the sports tourism market, beginning with a unique sport that currently lacks a dedicated facility in Central Florida.
The City of Lake Wales wants to dip its toe into the sports tourism market, beginning with a unique sport that currently lacks a dedicated facility in Central Florida.
'Dirty Myrtle' is now the hottest US metro for seniors
Myrtle Beach has become the fastest-growing U.S. metro area for people 65 and older, driven by climate, low taxes, and remote work trends. The senior population now makes up over a quarter of its residents.
Myrtle Beach has become the fastest-growing U.S. metro area for people 65 and older, driven by climate, low taxes, and remote work trends. The senior population now makes up over a quarter of its residents.
Metallica’s return to Tampa set to draw 65,000 fans per night, big tourism buzz
Metallica, one of the best-selling bands in American history, returns to Tampa this weekend for two shows at Raymond James Stadium as part of its M72 World Tour.
Metallica, one of the best-selling bands in American history, returns to Tampa this weekend for two shows at Raymond James Stadium as part of its M72 World Tour.
Tourists set records in St. Pete, Clearwater as area rebounds after back-to-back hurricanes
St. Pete Clearwater International Airport and Visit St. Pete Clearwater teamed up on Monday to highlight the impact of tourism on the Tampa Bay Area.
St. Pete Clearwater International Airport and Visit St. Pete Clearwater teamed up on Monday to highlight the impact of tourism on the Tampa Bay Area.
Bay Area leaders weigh in as Florida House debates reworking tourism tax laws
A bill that’s just starting to make its way through the Florida House is ruffling some feathers, specifically within the tourism industry.
A bill that’s just starting to make its way through the Florida House is ruffling some feathers, specifically within the tourism industry.
Treasure Island’s iconic Thunderbird Beach Resort announces total teardown after hurricanes
The Thunderbird Beach Resort has been a beloved landmark on Treasure Island for 68 years.
The Thunderbird Beach Resort has been a beloved landmark on Treasure Island for 68 years.
Couple who owns Manasota Key vacation rentals welcomes first renters since Hurricanes Helene, Milton
Eddie Powers is putting the finishing touches on his two vacation rentals on Manasota Key. He and his wife, Jen, are about to welcome their first renters since the 2024 hurricanes.
Eddie Powers is putting the finishing touches on his two vacation rentals on Manasota Key. He and his wife, Jen, are about to welcome their first renters since the 2024 hurricanes.